Media Culture of a Globalised World: Evolution of Language Technologies

Author Biography

Natalia B. Kirillova, Ural Federal University, Yekaterinburg, Russia

Natalia B. Kirillova, Doctor of Cultural Studies, Professor, Honoured Art Worker of the Russian Federation, Head of the Department of Cultural Studies and Socio-Cultural Activities at the Faculty of Art History, Cultural Studies and Design of the Ural Federal University. Her research interests include media culture and media education, media semiotics, as well as the role of new media technologies in formation of personality. These topics are covered in 35 monographs, 20 textbooks and about 200 articles, including those indexed in Scopus and WoS. Natalia is the organiser of international and all-Russian scientific conferences on pressing issues of cultural studies, dialogue and polylogue of cultures and the role of media culture in a globalised world. She is a member of the editorial boards of three peer-reviewed journals. In 2005, 2008 and 2015 her monographs were awarded the title “Best Scientific Book” in All-Russian competitions.


  • Bakhtin, M. (1986). Estetika slovesnogo tvorchestva [Aesthetics of Verbal Creativity]. Moscow: Iskusstvo.

  • Bakhtin, M. (2017). Problemy poetiki Dostoevskogo [Problems of Dostoevsky’s Poetics]. St. Petersburg: Azbuka.

  • Barthes, R. (2008). Mifologii [Mythologies] (S. Zenkin, Trans.). Moscow: Academic project. (Originally published in French 1957)

  • Baudrillard, J. (2007). K kritike politicheskoy ekonomii znaka [For a Critique of the Political Economy of the Sign] (D. Kralechkin, Trans.). Moscow: Academic project. (Originally published in French 1972)

  • Benjamin, W. (1996). Proizvedenie iskusstva v epokhu ego tekhnicheskoy vosproisvodimosti [The Work of Art in the Age of Mechanical Reproduction]. In S. A. Romashko (Ed. and Trans.), Proizvedenie iskusstva v epohu ego tekhnicheskoy vosproizvodimosti. Isbrannye esse [The Work of Art in the Age of Mechanical Reproduction. Selected Essays] (pp. 15–65). Moscow: Medium. (Originally published in German 1935)

  • Bolz, N. (2011). Azbuka media [The ABC of Media] (L. Ionin & A. Chernyh, Trans.). Moscow: Europe. (Originally published in German 2007)

  • Castells, M. (2004). Galaktika Internet: Razmyshleniya ob Internete, bisnese i obshchestve [The Internet Galaxy: Reflections on the Internet, Business, and Society] (A. Matveev, Trans.). Yekaterinburg: U-Factoria. (Originally published in English 2001)

  • Deleuze, J. (2004). Kino [Cinema] (B. Skuratov, Trans.). Moscow: AdMarginem. (Originally published in French 1983)

  • Delluc, L. (1924). Fotogeniia. Moscow: Novyi tsekh.

  • Derrida, J. (2007). Pozitsii [Positions] (V. Bibikhin, Trans.). Moscow: Academic project. (Originally published in French 1972)

  • Eisenstein, S. M. (1956). Isbrannye stat’i [Selected Works]. Moscow: Iskusstvo.

  • Heidegger, M. (1993). Bytie i vremya [Being and Time] (V. Bibikhin, Trans.). Moscow: Republic. (Originally published in German 1927)

  • Huhtamo, E. (2004). Elements of Screenology: Toward Archaeology of the Screen. ICONICS: International Studies of the Modern Image, 7, 31–82.

  • Kirillova, N. B. (2015). Medialogiya [Medialogy]. Moscow: Academic project.

  • Kirillova, N. B. (2016). Evolution of Media Culture in the Context of McLuhan’s Typology: History, Reality, Prospects. Global Media Journal, 14(26). Retrieved from

  • Kristeva, J. (2004). Isbrannye Trudy: Razrushenie poetiki [Destruction of Poetics: Selected Works]. Moscow: ROSSPEN.

  • Lotman, Yu. M. (2000). Ob iskusstve [On the Art]. St. Petersburg: Iskusstvo-SPb.

  • Lovink, G. (2019). Sad by Design: on Platform Nihilism. London: Pluto Press.

  • Manovich, L. (2013). Media after Software. Journal of Visual Culture, 12(1), 30–37.

  • Manovich, L. (2016). The Science of Culture? Social Computing, Digital Humanities, and Cultural Analytics. Journal of Cultural Analytics. May 23.

  • Manovich, L. (2017). Teorii soft-kul’tury [Theories of Soft Culture]. Nizhny Novgorod: Krasnaya lastochka.

  • McLuhan, M. (2005). Galaktika Gutenberga. Stanovlenie cheloveka pechataiushchego [The Gutenberg Galaxy: The Making of Typographic Man]. Moscow: Academic project.

  • Mitchell, W. J. T. (2005). There Are No Visual Media. Journal of Visual Culture, 4(2), 257–266.

  • Papacharissi, Z. (2015). The Unbearable Lightness of Information and the Impossible Gravitas of Knowledge: Big Data and the Makings of a Digital Orality. Media, Culture & Society, 37(7), 1095–1100.

  • Razlogov, K. E. (Ed.) (2005). Novye audiovisual’nye tekhnologii [New Audio-Visual Technologies]. Moscow: URSS.

  • Razlogov, K. E. (2012). Ekran kak myasorubka kul’turnogo diskursa [Screen as a Meat Grinder of Cultural Discourse]. In K. E. Razlogov (Ed.), Ekrannaya kul’tura. Teoreticheskie problem [Screen Culture. Theoretical Problems] (pp. 9–37). St. Petersburg: Dmitry Bulanin.

  • Stevenson, M. (2016). The Cybercultural Moment and the New Media Field. New Media & Society, 18(7), 1088–1102.

  • Tarkovsky, A. (2002). Zapechatlennoe vremya [Sculpting in Time]. In P. D. Volkova (Ed.), Andrey Tarkovsky. Arhivy, dokumenty, vospominaniya [Andrey Tarkovsky: Archives. Documents. Memories] (pp. 95–349). Moscow: Eksmo.

  • Usanova, D. O. (2013). Virtual'naya kul'tura kak fenomen sovremennosti i eyo reprezentatsiya v subkul'turnyh praktikah [Virtual Culture as a Phenomenon of the Modern Times and Its Representation in Subcultural Practices]. Teoriya i praktika obshchestvennogo razvitiya, 11. Retrieved from

  • Wunenburger, J.-J. (2003). Mirages de l’image à l’ère électronique. In A. Cambier (Ed.), Les dons de l’image (pp. 87–100). Paris: L’Harmattan.

  • Zvezdina, A. A. (2015). Gipertekstual’nost’ sovremennogo myshleniya [Hypertextuality of Modern Thinking]. Bulletin of Irkutsk State Technical University, 4(99), 386–390.

How to Cite
Kirillova, N. (2020). Media Culture of a Globalised World: Evolution of Language Technologies. Changing Societies & Personalities, 4(4), 427–440. doi:10.15826/csp.2020.4.4.109